You don't have to be a big organization to make a big impact.
If you don't have someone on staff who can handle your marketing and communications, or that person is maxed out, you need a partner who can show you how to strategically attract more customers and donors. You may be small now, but you don't have to stay that way.
>> Media Kit <<
Hi, there!
I'm Kristi Porter, and I help nonprofits and social enterprises get noticed and grow through effective marketing and communications. I also teach solopreneurs and small businesses how to give back with their business.
Essentially, I make cause-focused organizations like yours look and sound more professional so you can build a larger audience, increase sales or donations, and do more good.
WHY?
You are understaffed, overwhelmed, and outpaced by the needs around you.
You aren’t connecting with the people who are eager to support you.
You aren’t bringing in the funds you need to move your mission forward.
It’s a difficult situation to be in, but unfortunately, it’s common for cause-focused organizations—where purpose comes first, and strained resources keep you from regularly engaging with current (and potential) donors, customers, and partners. I'm here to alleviate that burden by bridging the gap.
HOW?
As a copywriter and marketing strategy consultant, it’s my privilege to serve nonprofits, social enterprises, and other mission-driven businesses. It’s my desire for organizations like yours to communicate in a more compelling manner because I believe you are the future, and when you succeed, we all win.
When your marketing and communications reflect the dollars you’re asking for, people can more clearly see your value. And when you finally find a strategy to help you reach the right audience, you don’t just create fans, you create advocates.
what’s possible?
With my assistance, small but powerful organizations everywhere have increased their donations and sales, gained more influence over their audience, found new ways to share their message, and created strategies that set them up for long-term success.
Where did I come from?
Signify was launched in 2016 as a solution to my friends' problems. Several people I knew founded nonprofits and for-profit social impact companies, but few had marketing experience. They were struggling to get the work done that they already understood, much less the world of marketing and business communications that they didn't. For many years, I stepped in to answer questions and help them informally.
However, as time passed, I saw a void that needed to be filled. Similar organizations who were just getting started, or who had stayed small, couldn't afford a staffer with my knowledge and experience, but they could hire someone like me for projects as needed. This led to the creation of Signify. I knew that there were others like them—like you—and I wanted to help.
I was honored to start my business by helping my friends. Now, I'd be honored to help you.
NEXT STEPS?
Reach out and say hello. I didn't name this company after myself. Instead, I chose the name Signify to represent the greater things we can do together. You don't need to figure it out—or do it all— alone.
I'd love to champion your cause.
BTW, Have SOMETHING BIG COMING UP?
Get your hands on marketing ideas that have worked for other nonprofits and social enterprises. It's time to make what's worked for them, work for you.
Fun Facts?
I've volunteered with nonprofits all of my life, and also worked at a few.
I’ve been a professional copywriter for over 15 years, and been in business communications even longer.
I've been involved in the social justice movement since 2006. My favorite issue to tackle is human trafficking.
According to Myers-Briggs, I’m an INFJ. On the Enneagram, I'm a 4.
There are two gifts I’ve always wanted: A lock pick set and diplomatic immunity. Because, why not?
a few of the places I’ve been featured:
