Guest Posts

4 Insider Reasons Interns are Motivated to Help You

I've already made a couple of big, business decisions in 2018, and one of those was to hire interns. I'd know for a long time that I eventually wanted to bring in some spry, young talent, but a couple of things were holding me back.

First, I didn't feel "successful" enough to bring anyone else into the mix. I still don't know what "successful" enough meant/means to me, but I finally decided it was time to put that thought to bed. I had valuable lessons to teach someone, and it was time to start imparting.

Second, I knew it would take some legitimate time and effort to get things in place and delegate. Most of us feel like we move at the speed of light, and slowing down isn't an option. But, again, I needed to take a step back. The reality is that I needed extra help, and there were people available to assist. And once I got things up and running, the hard part was over. So, in the end, I got over myself and found two, fantastic interns. 

So, here's the first of what I hope will be many blog posts from Megan Westbrook:

4 Insider Reasons Interns are Motivated to Help You

February is rapidly coming to a close (I know, I can’t believe it either) and amidst all of your New Year’s resolutions and scrambling during the busy, first few months of the year, you may have started feeling a bit overwhelmed and stressed. You know what might help you? Interns. And who better to talk about interns than an intern?

 

Internships not only benefit interns but also benefit you, a business owner or employee.

I know it may seem daunting at first, and you might feel like you’re only adding more to your plate by having to create an internship program. Yes, it does require some extra work to get a program up and running, find interns, and then get them acclimated. However, once it’s in place, you’re set, and you will continue to reap the benefits of having one or two extra sets of hands.

Interns take some of the weight off of you by helping to alleviate the day-to-day, back-end, or miscellaneous tasks that can take up too much of your time. Interns allow you to focus on the bigger picture and your larger projects, instead of freaking out over a mile-long to-do list. For example, those of you who hate technology, social media, and/or emailing (understandably so) should know that interns are more than likely to be knowledgeable and more interested in doing these kinds of tasks. Score!

Although many businesses are starting to pay interns now, there are still plenty of internships that are unpaid, and that’s totally ok! You can still secure interns without breaking the bank, so all you entrepreneurs with new businesses can breathe easy. I guarantee you that there are people out there who will still be willing to help you, so don’t let that hold you back from seeking them out! This is especially true when they believe in your cause.

Now you may wonder what an intern gets out of all of this. Why would someone be willing to help you and your business, possibly without pay? There are actually several reasons why someone may seek out an internship, and it really is a win-win situation.

The easiest and most common source of motivation is to fulfill a college requirement or credit.

Often times, colleges require students to have an internship during their last semester or last few semesters in order to complete their degree plan. I know it was required for me during my final semester as a journalism and public relations major, and I know it is considered a required credit for many areas of study.

Universities will usually assist in the internship process, either already having established relationships with businesses, or helping students find opportunities. And even if it isn’t required, internships are still highly recommended, as they allow students to apply what they learn in class to real life situations. Which brings me to my next point . . .

 

Internships allow the intern to gain experience in a certain field or explore new areas of interest.

Interning is a great way to find out what you like and what you don’t. If someone is, say, an early childhood education major and starts student teaching at a local school and realizes that they actually don’t have enough patience to deal with 15 elementary-school-aged children at once, they may want to reconsider their career path.

Personally, I got out of college and realized I still had absolutely no idea what I wanted to do with my life. So I got a regular 9 to 5 job and decided to explore my interests on the side by getting, you guessed it, internships! There’s so many career options to explore. Sometimes it’s best to shop around a bit before investing in one.

Jobs are not one-size-fits-all. Different people will be better equipped for different things. Internships are the perfect opportunity for people to explore new paths and figure out where they truly want to be and what they want to do. Some know for certain exactly what they want to do, and I’m jealous, but interning is still an amazing opportunity to gain valuable experience for future careers. More experience never hurt anybody, and especially not when it’s benefiting you!

Gaining an internship also allows interns to build and expand on their skill set and resume.

This is real life experience we’re talking about. While still important and valuable, lectures can only teach you so much, and let’s be honest, most college students are probably scrolling through Instagram or falling asleep during their lectures anyway. It’s getting out in the field and really working in it that is going to prepare them for a career and for life in general. You have the ability to provide someone with this experience.

Internships teach various skills, from time management to written and oral communication to maybe even operating Outlook at the most basic level. (I used this all through college and only realized once I got a job that there was a calendar function. How? I do not know.) “The more the merrier” applies well here. More internships means more skills means a merrier recent graduate or just someone trying to discover the right career path.

This is exactly what motivated me. I have a variety of interests, and interning helps me explore them and figure out what I am best at and what I would like to do career-wise. I am learning new skills and fine-tuning the ones I already have, so that I can better serve myself and whatever career I choose.

I’m here writing this because I was given the opportunity to learn more about publishing, promoting blog posts, and how to better use other forms of communication like social media. I am learning how to navigate around new platforms and improving my writing skills, as well as exploring new avenues.

Even better, I can add these new skills and experience to my resume. This is vital in finding and securing a job. You need experience, plain and simple. That, and a bit of luck and a few connections. Speaking of . . . 

 

There are abundant opportunities to network and form connections with different people and business professionals as an intern.

Networking is key. Building successful relationships with people, career related or otherwise, is a beautiful thing. Networking gives interns the chance to pick more brains and connect with professionals who may be able to help them later. All while helping you grow your business.

Being an intern can provide someone with the opportunity to attend more events and/or meetings, which is a great way to meet new people. Socializing, introducing themselves, getting their name out, and making connections is a great way to determine what kind of job they want to move towards. Besides, now you have someone to take to all of your events, and you can instill all of your wise knowledge along the way.

There are various reasons why someone may be motivated to intern, accompanied also by a plethora of mutual benefits. If, as a business owner or leader, you can give someone the opportunity to explore their interests, gain more or new experience, build their skill set, add to their resume, network, and possibly fulfill college credit, all while helping to take some of your workload away, why wouldn’t you?

And if you’re wondering how to go about getting an intern, fear not! Check back in next week and you’ll have all the answers.


Megan Westbrook

Megan Westbrook holds a B.A. in journalism with a focus in public relations and a minor in Spanish from Georgia State University. An aspiring writer, her interests reside in blogging, social media, content creation, design, and photography. She is also a passionate social justice advocate and interested in nonprofit or cause-focused work. Megan is currently a receptionist at Servcorp in Atlanta, Georgia. 



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Internships not only benefit interns but also benefit you, a business owner or employee.

Kristi Porter, Founder of Signify

I'm Kristi Porter, and I started Signify to provide writing, consulting and strategy services to nonprofits and for-profit organizations with a social mission, primarily through copywriting, marketing, and business communications. I believe that cause-focused organizations like yours are the future of business. You're proof that companies can both make money and do good. And I'm here to help you get noticed and grow. When you succeed, we all win.


How to Share the Love with Your Amazing Volunteers

This week's post is brought to you by another amazing friend of mine, Amy Fenton. This woman loves volunteers to an extent I've rarely seen before. And one of her favorite things to do with volunteers is celebrate them. So, since today is Valentine's Day, I thought Amy would be the perfect person to tell you how to show your volunteers a little love.

Oh, and you might recognize some similar themes to Jen Guynn's post last week on connecting with volunteers. Believe me, if they're both talking about it, you need to pay attention! These incredible women are subject matter experts on volunteers, and when they speak, you should be taking notes. I know I am!

How to Share the Love with Your Amazing Volunteers

"People need to be needed more than you need help." – Jim Wideman

My mom recently retired. So far she loves it, but a few days ago she texted me to tell me she had applied for a new job. What?! I texted back and asked her to explain. She quickly told me that she had applied to volunteer at the hospital. As much as she loves her retirement, she needs to be needed. And the hospital needs her!

I love volunteers.

I’ve always worked in nonprofits, and I've always relied heavily on volunteers to make things happen. Along the way, I have also learned a few things. Yes, people need to be needed. But, the warm and fuzzy feelings that first draw them to you will not always keep them around. As volunteers serve with you, or for you, they will eventually need more. And I’ve found that it is so important to continue to show them the love.

So, here's a list of the top five ways you can continue to love on your volunteers.

 

1. Inspire them!

Continue to share the vision. Make them an insider who is privy to the future plans of the company, where you are headed, and how they've helped you get to where you are. Show them how key they are to the future. Help them see how important they are. Let’s be honest—nonprofits would cease to exist if it were not for volunteers. 

 

2. Celebrate them privately.

  • Thank them every time they show up. That seems so simple, but so often we take volunteers for granted. My church has a new pastor, and he has made it his mission to go around and thank every volunteer every Sunday! That’s new to our volunteers, and it has gone a long way to keep them motivated to show up.

  • Feed them. Who doesn’t like a surprise box of donuts from time to time? Bring them a snack, Starbucks drink, homemade cookies, or any little treat. This past Sunday I delivered heart-shaped Krispy Kreme donuts to our volunteers, and they loved it!

  • Write a note when you “catch” a volunteer going the extra mile. What is praised is repeated. Make a big deal about the little things.

  • Host a yearly volunteer event. Prioritize time and money to host a dinner, breakfast, or some type of celebration event that brings all your volunteers together. Gather data on their collective efforts to again paint the big picture of the impact they are making. When I shared with our volunteer team that they had spent over 10,000 hours serving over 2,000 kids and families in 2017 there were cheers all around! Inspiration is motivation to keep moving forward in their volunteer roles.

 

3. Celebrate them publicly.

  • Give your volunteers a shoutout on social media. Share pictures of them serving and shower them with praise!

  • Give a weekly award. In the kids ministry at my church, a key leader decided one Sunday morning to begin giving a weekly award to someone who had gone the extra mile. The only problem . . . he made and implemented that plan immediately—right then and there. He quickly realized he hadn’t prepared for this, and therefore didn’t have an actual award. So, he quickly grabbed a red coffee stirrer and gave the first of many “Game Straw Awards.” Funny enough, the “Game Straw” has become a very coveted award each Sunday. We know it’s not really the straw. It is the praise that comes with it each week. It motivates people to look for ways to go over and above.

  • Make your volunteers stand out as a collective group. Give them a t-shirt, bracelets, or something else that belongs only to them. These items make them stand out from the crowd. In my church setting, we ask our volunteers to wear their ministry t-shirt. On occasion, we take the time to ask them to stand so that the bigger crowd can give them a huge standing ovation. When that happens, the volunteers feel super important and proud to serve!

 

4. Communicate with them.

Make sure you're always keeping them in the know. This can be an email, a closed Facebook group, or some other form of communication. But make sure to keep your volunteers informed on a consistent basis.

 

5. Do for a few.

Sometimes you can do for a few what you can’t do for every volunteer collectively. Know your volunteers. Know what is going on in their lives. If you have a volunteer in need, go the extra mile for them. You may have someone with mounting medical bills, a single mom that needs help with Christmas, a volunteer who is sick or lost a loved one. Show them extravagant love and support when you’re able.

 

I love volunteers—and any reason to have a party. I hope you do, too, because those two things make a great combo in leading and loving on people! Our volunteers deserve all the love, praise, and celebrating we can throw their way. 

Now go wish them a Happy Valentine’s Day!


Amy Fenton

Amy Fenton works with Orange, a company based in Atlanta providing coaching, support, and resources for churches and nonprofits. She wears several hats as an Orange Specialist, Executive Director of Orange VBS, and Orange’s Live to Serve Conference for volunteers. 

Amy has been in kid's ministry for more than 20 years. She served as the kid's pastor for over nine years at two, different churches. And at each, she led teams of staff and over 400 volunteers.

She has a passion for helping and empowering those who are leading kids ministries around the country, and a love for the volunteers who serve in churches.

Amy's greatest joy in life comes from her three kids, Jadyn, Pierce, and Blaze, as well as the crazy, fun life they live in Franklin, TN.



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I love volunteers. I’ve always worked in nonprofits and relied heavily on volunteers to make things happen. Along the way I've also learned a few things. Yes, people need to be needed. But, the warm and fuzzy feelings that first draw them to you wil…

Kristi Porter, founder of Signify

I'm Kristi Porter, and I started Signify to provide writing, consulting and strategy services to nonprofits and for-profit organizations with a social mission, primarily through copywriting, marketing, and business communications. I believe that cause-focused organizations like yours are the future of business. You're proof that companies can both make money and do good. And I'm here to help you get noticed and grow. When you succeed, we all win.


5 Quick Ways for Meaningful Connections with Volunteers

Today's guest post comes from Jen Guynn, Co-Founder and Executive Director of Pebble Tossers, Inc., a youth development organization which empowers and develops youth into responsible citizens and lifelong volunteers. So, when I wanted to talk about the subject of working with volunteers, she instantly came to mind. Pebble Tossers holds multiple activities every month, which means she's used to a steady stream of do-gooding volunteers.

Buckle up—you're going to learn a lot from her!

5 Quick Ways for Meaningful Connections with Volunteers

One of my favorite quotes from General George S. Patton says, “Do not tell people how to do things, tell them what to do and let them surprise you with their ingenuity.”

This idea can be a great way to connect with volunteers in your organization. Whether you run a nonprofit, a faith-based organization, or a social enterprise, you will need champions and advocates for your cause. You need volunteers.

When first reaching out to anyone outside of your immediate circle of trust like your roommates or family, it helps to have a few guidelines in place:

 

1.     Have a Clear Vision

Have a clear vision for what you want done or need to accomplish. If you need volunteers for a specific project, take the time to set some standard operating procedures (SOPs) and think through all the nitty gritty details of possible mishaps or misunderstandings. When you share your vision, your mission, and why this project is important, you engage volunteers on a different level. You bring them along with you on your journey and enable them to help you reach your goals. Allowing them to see themselves as a part of helping achieve that mission empowers them to be even more meaningful volunteers.

 

2.     Communicate Effectively

If you need five volunteers to show up a 5:45 a.m., be specific and tell them why.  Also tell them where to park, what to wear, what the weather will be, and provide a job description or project overview. I have learned that volunteers appreciate you anticipating their questions and providing the answers in advance. This makes their experience easier and allows them to be more effective.

Also, double check emails and social media posts. You may think that post looked fine at 1:37 a.m. when you wrote it, but trust me—it’s best to double check each darn line for accuracy and clarity.

 

3.     Don’t Micromanage

This can be tricky if you do not have a set plan of action in place. The quote from Patton comes in to play here—allow for some ingenuity when people attempt to complete a task.  Provide your volunteers with a comprehensive orientation or training of the task at hand, but allow for creative execution of those tasks. You may learn that there is a new way to spread mulch, write code, or play “Jeopardy.” 

It is key that volunteers enjoy what they are doing. Allow for those fun moments to happen. Your volunteers may not completely finish the task at hand, but if they had fun attempting it, they may come back another time to finish! If you bash their efforts, you will lose them forever. Understand that their help moves the mission needle, and gets you one step closer towards meeting that mission.

 

4.     Bring Snacks

Do not anticipate that people will have eaten before arriving to help. Life gets in the way and, if you live in Atlanta like I do, you know that even 20 minutes sitting in traffic can make you “hangry.” Have something healthy like protein bars or apples. However, know your audience! If you have youth volunteers, add Munchkins, a box of clementines, and hot chocolate. Or if you have a Millennial crowd, add happy hour fare or make arrangements to meet afterwards at a local establishment. (Cheers!)

 

5.      Recognize Your Volunteers

We have seen that there are now “national days” for anything! Well, there are actually 15 days that are dedicated to thanking volunteers. Even though many volunteers do what they do for the good of it and not for the recognition, this is still a key element for managing and retaining your volunteers. Taking the time to sincerely thank each person validates their efforts and helps them feel appreciated. No one likes for their work to be summarily dismissed. 

Volunteer retention is highest with organizations where volunteers feel wanted, cared for, and appreciated. Pebble Tossers used to present a Youth of the Year award, but we learned that volunteers (and their parents) did not want to self-nominate. They did not want to seek attention or seem boastful. So, we have found that recognizing volunteers with the President’s Volunteer Service Award is subtle and private, yet very meaningful. Volunteer recognition should be honest, sincere, and frequent. The recognition can spark conversations, create new connections, and build new brand ambassadors for your organization. 

 

These five tips help connect volunteers with your mission. You are gifting to them your organization’s vision, and inviting them to take that gift and create ripples which share that mission throughout their communities. This may be the reach you needed to grow your organization or solidify your reputation. This reach, when coming from people other than yourself, not only validates you and your mission, but the effort of all the other volunteers as well.


Jen Guynn of Pebble Tossers

Jennifer Guynn is the Co-Founder and Executive Director of Pebble Tossers, Inc., a youth development organization which empowers and develops youth into responsible citizens and lifelong volunteers. In 2016, she was appointed by Governor Deal to the Commission for Service and Volunteerism for the State of Georgia.

An Atlanta native, Jen attended St. Pius X High School, graduated from Furman University, and resides in Dunwoody with her husband, Mike, their three children, and two rescue dogs. Find Pebble Tossers online, and via Facebook, Instagram, and Twitter. You can find Jen on LinkedIn and Twitter.



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Whether you run a nonprofit, a faith-based organization, or a social enterprise, you will need champions and advocates for your cause. You need volunteers.

Kristi Porter, founder of Signify

I'm Kristi Porter, and I started Signify to provide writing, consulting and strategy services to nonprofits and for-profit organizations with a social mission, primarily through copywriting, marketing, and business communications. I believe that cause-focused organizations like yours are the future of business. You're proof that companies can both make money and do good. And I'm here to help you get noticed and grow. When you succeed, we all win.


Taking Your Business in a New Direction

Today's guest post is by Ashley Jones, founder of Love Not Lost. LNL is an incredible organization that provides free photography sessions to those facing terminal illness, along with grief resources for the people supporting them.

Ashley has made two shifts in her business model over the past few of years, and has done so by listening to her heart and her community. I think she has some valuable lessons to teach us all about change, and how to evaluate our organization's long-term success. Both nonprofits and social enterprises will relate to her inspiring story.

And as you begin the New Year, take her desire for feedback and education to heart and see how you can apply it to your own organization. 

Taking Your Nonprofit or Social Enterprise in a New Direction

The New Year mindset can be full of vision, dreaming, and wonder. There is a whole new year ahead to grow, hustle, and reach your dreams. But what if your year doesn't go as planned? What if there is a new direction you need to take? 

As a business owner, your business is your ship and you are responsible for steering it and taking it on the journey you desire. At times, certainly in the startup phase, it can feel overwhelming. Waters are rough, and the path to success may not be as visible as it once was, but you're not alone. You have feedback from your customers or donors, mentors/advisors, and your relationships within your network to help guide you. Have you been cultivating these relationships? Are you asking for advice? Are you listening to what they say? 

Launching a Business

After losing my daughter to a terminal diagnosis in 2011, I started my own photography business to help get me out of bed every morning. I knew just enough to get me out into open waters, but quickly realized I was in trouble. I spent way too much money and effort on marketing, and I didn't have a good pricing structure. I knew I needed help. At that time, I didn't have any mentors or advisors and felt like I was alone. But I dove into business resources like GrowthLab and CreativeLive, and read books like Good to Great by Jim Collins and Daring Greatly by Brene Brown. 

In the first year, I learned a lot of hard lessons and grew into a better person while navigating grief. Brene Brown, Ramit Sethi, and photography experts like Lindsay Adler and Jerry Ghionis became my online mentors. And I asked my clients what I could do better, and truly listened to their complaints. It was really hard, but I was better for it. I also looked to my network to build relationships where we could help each other succeed. Each connection and relationship propelled me forward.  

Over the next several years, I would continue to grow as a person and a business woman, which included donating sessions to people facing a terminal diagnosis as a way to love it forward. Although I was doing wedding and portrait photography, and was successful with it, my heart ached for more. I knew that the sessions I gave away to suffering families filled my soul in a way nothing else could. I new I needed to change direction. 

It's not always easy to change direction with business. It's very likely people will challenge you, they might even get upset, and it will take some time to establish the change as your new normal. 

Keep moving forward.

A New Direction for My Business

I had a vision for a nonprofit that would photograph people facing a terminal diagnosis to preserve memories and support people in grief. I knew this would be an amazing gift for so many people in the world. Some of my clients were upset that I was no longer going to be able to photograph their family. Some photographers told me my idea would never work. Some really successful people told me it wasn't a smart business move and that I should just keep doing what I was doing or do something else altogether. 

There will always be people telling you why things won't work or how dumb something is, but it's up to you to prove them wrong. I started Love Not Lost anyway, and launched in the spring of 2016. With the help of some friends in the event industry, we pulled together a launch party and were able to raise $20,000 to get started. 

We've only been gaining momentum since then. The first year, I traveled all over the nation to photograph people to prove this was a valid concept and show the need for it. In 2017, we worked on building a scalable model that we have implemented in Atlanta. Our focus is on building a network of photographer volunteers, partnering with hospices and hospitals in the greater Atlanta area, and adding a Director of Operations to our team to manage the photographer program. As we've been doing this and serving applicants, we've been listening to our feedback. 

 

Expanding Our Focus

Everyone loves the photo sessions and books, but people we photograph tell us their friends and family often have a hard time supporting them, and they're left feeling alone and abandoned. We've heard our supporters and donors tell us they want to help, but they don't know how. We have seen and experienced this huge gap in grief support and we want to make it better. 

In 2018, in addition to continuing our photographer program growth in Atlanta, we will be adding grief resources and tools to help individuals show up for the people in their lives who are hurting. We'll have empathy cards, photo gift sessions, and a few other things offered on our website. This wasn't a part of our original plan, but it's a new shift in the direction because we listened to the people we were serving and the people in our community. It's a need that is not being met that we can meet. 

As you go forward, no matter what it is you are doing in the world to bring value, I challenge you to listen to the pain. Listen with empathy, not judgement or defensiveness. Where are people hurting or suffering? Where are there problems within your business and industry? What can you do to make them better? Where are you uniquely gifted to meet the needs that aren't being met by anyone else? 

And remember, growth is usually never easy. As a business owner, it's hard not to take negative feedback personally. Expect the growing pains and know it's making you bigger, better, and stronger for the future. I wish you all the best in the New Year! 


Ashley Jones, founder of Love Not Lost

After losing her daughter to Spinal Muscular Atrophy, Ashley started two companies, Shutter Sweet Photography and Skylight Creative Group, to keep her going. She's always had a heart for serving others, so donating portrait sessions to people facing a terminal diagnosis just made sense after what she had been through. When donated sessions became a regular occurrence, Ashley realized the need was great and Love Not Lost was born. You can find LNL on Facebook, Twitter, and Instagram.



PIN THIS POST FOR LATER:

Ashley Jones of Love Not Lost has made two shifts in her business model over the past few of years, and has done so by listening to her heart and her community. I think she has some valuable lessons to teach us all about change, and how to evaluate …

Kristi Porter, founder at Signify

I'm Kristi Porter, and I started Signify to provide writing, consulting and strategy services to nonprofits and for-profit organizations with a social mission, primarily through copywriting, marketing, and business communications. I believe that cause-focused organizations like yours are the future of business. You're proof that companies can both make money and do good. And I'm here to help you get noticed and grow. When you succeed, we all win.